INTEGRATEDBRANDBUILDING
FINDING YOUR IDENTITY
Our team helps you develop a winning brand by finding the answer to key questions about your values and target audience.
01
PERSONALITY
What human characteristics should your brand identify with?
02
AFFILIATION
What kind of movement are you building?
03
ORGANIZATION
What kind of culture will define how your brand operates?
04
VISION
What goal motivates your brand?
Ted Cruz
Senator Ted Cruz needed to build on his existing brand, while capitalizing on a growing national profile and shoring up his Texas bonafides. Here’s how Axiom helped deliver:

FINAL IDENTITY


DEVELOPMENT
BRANDING IN ACTION

Our consulting team develops bold strategies and executes creatively to help tell stories and win elections.